Pay Per Click
We build each of our campaigns to produce the best results possible. Each pay-per-click management campaign is built based on years of research and analysis to better understand web users and different audiences. We’ve built PPC campaigns for a number of industries in worldwide markets, giving our experts the knowledge to build attractive campaigns that convert. We report in real time to show our clients the value they’re receiving, and we’re constantly monitoring performance in both short- and long-term schedules.
Search Engine Optimization
On-page optimization involves updating your website methodically to increase its online visibility for those searching for the products or services you offer. SEO marketing requires significant time and skills to produce a competitive strategy for the digital marketplace. Turus conducts a site audit to understand the keywords your website targets, the quality of content on the website, and internal linking strategies to identify improvements to your SEO performance.
Most businesses online miss the true value that social media brings to the table. It can be both a lead generator and a great engagement strategy to increase brand awareness. Our social media marketing campaigns are built with lead generation and retention in mind to ensure that your audience is tuned into your message and is constantly engaging with a brand that offers them additional value and interest beyond the initial point of connection.
Email Marketing Campaigns
We use email marketing to cultivate relationships with potential customers/clients; keep our current clients updated about our products and services, and to offer coupons to inspire their loyalty. The email marketing mechanism helps us to track ROI; as well as for analytics such as click-through rates, open rates, bounce rates, and conversions.
App Store Optimization
Appstore optimization is the process of enhancing the visibility of a mobile app in an app store. This results in increased traffic to the app’s page in the store. We promote downloads with market automation, make sure that our app does not exceed 100MB, concentrate on the key performance indicators (KPI’s) of the app and avoid bugs.
Our creative advertising campaigns capture the attention of the target audience, keep the users involved, encourage efforts and create brand awareness. We keep our advertisements simple, use eye-catching leading lines, add a call to action, appeal to specific users; and use visual metaphors and persuasive techniques.